Long-standing Merlo dealer RVW Pugh has taken over the South Lancashire territory previously covered by Malpas Tractors.

Operating from their head office in Churchstoke, Powys, and with depots at Holmes Chapel in Cheshire and Newport in Shropshire (TR Machinery), RVW Pugh now also operates from the former Malpas Tractors site at Spa Lane, Lathom, following the administration of this company earlier this year.

In a move that will offer reassurance and continuity to local Merlo customers, several former Malpas Tractors staff members have joined the RVW Pugh team at Lathom, bringing with them valuable local knowledge and established customer relationships.

“We are proud to extend our Merlo territory and bring our experience and customer focus to South Lancashire,” said Robert Pugh, managing director at RVW Pugh. “The team at Lathom, including familiar faces from the previous dealership, are ready to support customers old and new with sales, service, and parts. We’re excited about the future and committed to providing a smooth transition and exceptional support to Merlo users in the region.”

Owen Buttle, national sales manager at Merlo UK, said that RVW Pugh has been a key part of the Merlo dealer network for over 25 years. “Their expansion into South Lancashire ensures Merlo customers continue to receive the support and expertise they expect.”

Picture: Left to right: Shaun Groom, general manager, Merlo UK; Emma Pugh, business manager, RVW Pugh Group; Martyn Gardner, sales director, TR Machinery; Robert Pugh, director, RVW Pugh Group; Andrew Purnell, sales director, RVW Pugh; Owen Buttle, national sales manager, Merlo UK; Robin Cooch, national aftersales manager, Merlo UK and Craig Parkes, area sales manager, Merlo UK.

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