New Holland has strengthened its dealer network with the launch of a new partnership in Shropshire with Severn Farm Machinery. Based at Pontesbury, the family business will supply the full range of products including tractors, harvest machinery, telescopic handlers and construction equipment, and the firm’s growing team of service technicians will take on the responsibility for supporting all New Holland warranty on existing and new machines. Severn Farm Machinery has operated across the area for a number of years under Chris, Matt and Mike Willner. “The partnership with New Holland fits well with our desire to provide products and aftersales support to the agricultural industry in Shropshire and the surrounding area,” said Chris.

Caption (left to right): New Holland UK & ROI business director Andrew Watson, managing director Chris Willner of Severn Farm Machinery and New Holland UK & ROI dealer development manager Anthony Sylvester.