Strube BlueVision: Tech for beet breeding

Swiss seed breeder Strube shows us what technology it's employing to develop sugar beet varieties under its first Sugar Beet Innovation Day

by Anja Böhrnsen

15 Apr 2021

It is not just the slog of a wet harvest that's testing sugar beet growers; there are new challenges also being thrown into the mix, with mounting regulations as well as having to deal with banned or less effective herbicides and pesticides due to resistance. These challenges have led to greater demands on breeding schemes. With its new ‘BlueVision’ strategy, Strube wants to enable its customers to grow their beet crops in a more sustainable, economical and resource-saving way.