Claas buys into

Claas has invested in a minority stake in the international used machinery online marketing platform.

by Steven Vale

4 Oct 2019

Described as a new brand independent marketing opportunity for the agricultural machinery sector, one of the big plusses of is that it maps the complete process from customer consultation and purchase to transport and delivery.

“We made a conscious decision to invest in a minority stake in order to maintain the spirit and dynamism of a young start-up,” said Claas CEO Thomas Böck. “We would like to continue to invest in innovative ideas from the field of agricultural engineering and build up a start-up portfolio in the future.”